Fly high and beyond with Retail Media

Through the CRMads solution, Azul Linhas Aéreas expanded its potential by being able to monetize its database by providing an advantage to Clube Azul customers: at each landing, the customer receives personalized offers from major brands in the destination in question. It's a win-win-win, where Azul generates revenue from its customer base; customers receive unique benefits and exclusive discounts; retailers have the opportunity to promote their brand to a base of qualified travelers.

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Key Challenges:

- Monetize your base From data with intelligence

- Take advantage of the audience in the best possible way

- Provide a experience of excellence To customers

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CRM to DS

CRMads is CRMbonus's Retail Media solution. With our artificial intelligence, we create the perfect match between partner advertising brands and the preferences of their customers, offering unique benefits through a WhatsApp journey.

That way, your business is rewarded for referring a qualified customer. He, in turn, gets a special discount to get to know the partner brand, and the retailer is a new consumer with high buying potential.

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Benefits:

• Portfolio of qualified offers from the best and largest Brazilian retailers
• Business model based on the success of the action through Cost per Lead or Revenue Share: without fixed monthly fees
• Both the redemption of the offer and the redemption guidelines are carried out via WhatsApp
• Active consulting services included, with BI reports, communication
• with buyer, operational training and chat support
• Solution backed by the LGPD

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More about the Azul case

With the bonus management intelligence of CRMbonus connected with the Azul database, the companies created an intelligent combination of benefits offering customers who land in a particular city personalized offers from that region directly on WhatsApp.

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